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Marketing Specialist

Employer
Manpower Ireland
Location
Dublin
Salary
Negotiable
Closing date
21 Sep 2017
ManpowerGroup is the world's leading workforce expert, connecting more than 600,000 people to work every day and helping more than 400,000 clients worldwide. With nearly 3,500 offices in 80 countries worldwide, ManpowerGroup offers the full spectrum of workforce solutions needed to address the complex recruitment challenges that exist today.

An exciting opportunity presents itself for you to become part of our team based at our Dublin offices on Harcourt Street, Dublin 2.

You will report to the Head of Sales & Marketing and will be responsible for developing and managing all aspects of the marketing strategy for some of our key brands in Ireland including Manpower, Right Management, Proservia and Tapfin.

Responsibilities

*Developing, implementing and managing all aspects of the marketing strategy.
*Develop an in-depth knowledge of the products and category in order to deliver effective marketing campaigns and initiatives.
*Identify best practice and innovative marketing campaigns to drive cross-selling and up-selling for all the Manpower, Right Management, Proservia and Tapfin services.
*Manage the development, quality and output of digital content across all channels including social, blog and website.
*Liaison with global marketing centre of excellence to adapt global thought leadership and research for local market.
*Identifying and capitalising on relevant PR opportunities for business leadership team to discuss industry thought leadership and brand promotion.
*Develop and maintain effective relationship with external suppliers.
*Manage marketing budgets and ensure all activity is delivered within budget.
*Work closely with internal stakeholders to drive the marketing strategy across the business.
*Identify new marketing initiatives to drive candidate engagement and sales.
*Analysis of relevant campaigns to optimise return on investment.
*Event management including project planning, logistics and budget management.
*Project management of niche projects including brand recognition, candidate loyalty and lead generation.

Requirements

*3+ years' relevant marketing experience.
*Degree in marketing or relevant business discipline is essential, Digital Marketing qualification preferred.
*Significant experience managing digital marketing campaigns.
*Proven track record to demonstrate ROI and impact of marketing initiatives to bottom line contribution.
*You must be innovative and creative with the ability to think 'outside the box'
*Experience managing budgets is an advantage
*Ability to manage multiple project simultaneously to tight deadlines.
*Exceptional communication and interpersonal skills
*IT literacy; Microsoft Office skills (Word, PowerPoint, Excel).

Please apply if you are interested OR spread the word and refer your friends.

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