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Digital Marketing Optimisation Consultant

Employer
Manpower Ireland
Location
Ireland
Salary
Negotiable
Closing date
23 Apr 2018

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Sector
Marketing and PR
Job Type
Permanent
Hours
Full-time

Responsibilities:

* Implementing optimisation solutions: building campaigns for our high value customers
* Create Keywords packs, bids and budget suggestions. Gather and analyse data at account level and campaign level
* Create reports to support or aid the optimisation/incremental opportunity strategies and/or support the team's requirements for report creation and their analysis.
* Use optimisation techniques and work on optimisation aligned to customers' goals across Search, Google Search Network (GSN), Mobile and YouTube.
* Identify general opportunities in an account to help sales team size opportunities and drive conversations with agencies and clients
* Ability to effectively interact with top tier Account Optimisers to understand, action & respond to requests
* Demonstrate innovation and intuition in identifying areas requiring operational adaptation and/or improvement

Requirements:

* Minimum BA/BS degree or equivalent practical experience
* Digital marketing experience (Client service or account management), including min. 1 year of AdWords Optimisation experience
* MUST be AdWords Search fundamentals certified
* Proven track record of working on a successful campaign.
* Experience working in a B2B environment and active user of Digital/Internet and online applications (AdWords, Advertising, etc)
* Demonstrated capacity for critical thinking, analysis and attention to detail
* Strong work ethic, with the ability to work well both independently and within the context of a larger team-oriented environment
* Demonstrated proficiency with written English & excellent spoken English
* Ability to work on a flexible schedule
* Technologically capable - Ability to learn, retain and apply large amounts of product, process, policy and system information
* Effective probing skills and analysing / understanding skills
* Problem solving skills with customer centric approach
* Proficiency at basic business software such as MS Excel and PowerPoint.
* Candidate must have Full Eligibility to work here in Ireland indefinitely

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