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Marketing Analyst - UK & Ireland

Employer
Manpower Ireland
Location
Dublin
Salary
EUR27000 - EUR31000 per annum
Closing date
18 Mar 2019

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Sector
Marketing and PR
Job Type
Permanent
Hours
Full-time
You will work closely with the Marketing team to establish a consistent flow of well-scrubbed and qualified leads, as well as support with the development of data mapping and analysis to develop new insights.


Core Responsibilities:
- Scrub & Enrich Sales Leads: Use internal and external tools to scrub raw lead data and have it prepared for use by the internal Marketing Teams.
- Qualify Sales Leads: Validate leads using internal qualification tools to determine their suitability as sales opportunities.
- Mappings & Analysis: support marketing by mapping out companies in countries based on turnover, advertising spend and other data.
- Work to agreed KPIs and performance metrics to ensure timely delivery of leads.


Additional Responsibilities:
- Support with sourcing batches of new data together with our data partners.
- Help coordinate tasks across a team of DMAs working remotely.


Minimum Qualifications:
- Online/ Digital/ Technical Marketing experience
- Experience analysing Google Ads performance metrics
- Knowledge of current UK&I market and business models
- Ability to communicate professionally in English

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